The #1 key to getting further referrals is… e-mail. I do know what you’re contemplating — “email marketing is dead, right?”
The consultants have been saying that…since 2007. And they also’ve been improper…since 2007.
An essential e-mail promoting and advertising advertising marketing campaign is the best way you get further prospects to ship you a referral or be part of your referral program.
To begin with, I’ll assume you already have a main referral promoting and advertising program in place. By spiffing up your emails merely a little bit, you presumably can flip that program into a precise referral channel.
The best half is, it doesn’t truly require that a lot elbow grease, and it has the potential to herald loads of leads.
On this text, I’ll stroll you via:
Why is Email Useful for Snagging Referrals?
Sooner than we dive too far in, let’s reiterate why e-mail and referrals go collectively so successfully.
The plain trigger is that people use their e-mail every single day. For most people, a variety of cases a day, at that. Which implies, you are extraordinarily likely to be seen of their inbox.
This leads us to our second degree.
You’re a...
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